Ray Kroc

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Born Sunday 5 October 1902, died Saturday 14 January 1984

Occupation: Businessman

Nationality: American

We take the hamburger business more seriously than anyone else.

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We provide food that customers love, day after day after day. People just want more of it.

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All money means to me is a pride in accomplishment.

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Creativity is a highfalutin word for the work I have to do between now and Tuesday.

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While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.

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The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.

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As long as you're green, you're growing. As soon as you're ripe, you start to rot.

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You're only as good as the people you hire.

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If you're not a risk taker, you should get the hell out of business.

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Are you green and growing or ripe and rotting?

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Luck is a dividend of sweat. The more you sweat, the luckier you get.

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If you work just for money, you'll never make it, but if you love what you're doing and you always put the customer first, success will be yours.

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The quality of a leader is reflected in the standards they set for themselves.

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None of Us is as Good as All of Us.

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Its easy to have principles when you're rich. The important thing is to have principles when you're poor.

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When you're green, your growing. When you're ripe, you rot.

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